Archive by Author

Taking the “E” out of your “ETA”

It’s 2012!  It’s embarrassing that we still have to use the phrase ETA (Estimated Time of Arrival) when speaking about our arrival times.   When I want the time of day, I don’t glance at the position of the sun in the sky and give an estimated time of day.  I glance at my phone […]

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BMW N.A. Becomes Latest Auto Maker to Select INRIX

  Good news everyone. Today at Telematics Detroit, INRIX and BMW announced that BMW N.A. has joined Ford, Audi, Toyota, BMW Europe, and others, to become the latest auto maker to select INRIX for its next generation navigation systems.  As part of a multi-year agreement, BMW N.A. is teaming with INRIX to provide drivers with real-time […]

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INRIX Expands Into Country #31: Brazil

Real-time Traffic to Launch in Summer 2012 INRIX continues our global momentum for real-time traffic information with the expansion into our 31st country – Brazil and tenth language of the INRIX Traffic app – Brazilian Portuguese. In a country that places nearly 1,000 new vehicles on local roads every day, INRIX will provide Brazil with […]

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INRIX Traffic available for Windows 8 “Preview Release”

Good news! INRIX Traffic for Windows 8 is the free app that helps you avoid traffic so you’ll never be late again.  It provides real-time traffic information in over 30 countries, including the US, Canada, and most of Europe.  Plus, its free! This app release is an important  step of many to bring our community […]

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Safe and in SYNC while on the drive

Call me obsessive, but, I love the fact that my smartphone keeps me connected all the time.  However, driving with my kid in the back while staying connected is hard and unsafe!  This is why INRIX and Ford have partnered to build the safest in-car experience.  With Ford SYNC Destinations, a mobile app available on […]

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Magic? How INRIX Traffic Crowd-Sourcing Really Works

How exactly does INRIX deliver such accurate traffic?  Is it magic?  Dad, are we there yet?  These are three of the more popular questions I hear these days.    The answers:  INRIX “crowd-sources” the traffic; No; Let me check my mobile app. OK, so what is “crowd-sourcing” and how does INRIX do it?  Well, in February, […]

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Navigating the “Navigation” Mobile App Category

I’m often asked why INRIX Traffic is in the “navigation” category of the various mobile app stores.   My reply: “Our 100+ million drivers navigate to home and work typically 5 days per week”. Think about it for a minute.  Every time you jump into your car you “navigate”.  Often you navigate to the places […]

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INRIX Recognized with Telematics Update Award

Thank you.  We are pleased to announce that with your help, INRIX was just awarded the “Best Telematics Content Aggregator Award” at  Telematics Detroit, in Novi, Michigan.    Telematics Detroit is one of the premier auto industry events with firms showing off the latest technology available in vehicles. As you may know, INRIX works with […]

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